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View Our Case Studies

Allied Health Training

  • Instagram
  • LinkedIn

Training Company, Founded in 2022.

Allied Health Training began with an amazing product but a sporadic social media strategy. Offline, everything was going well. Online, their competitors seemed to be ahead. 

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When I began working with them, the first thing we did was install a consistent rollout strategy. Then, we introduced techniques such as workshop storytelling, crisp thought-leadership posts, video testimonials from workshop attendees, and professional, on-brand designs. 

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Their Linkedin and Instagram reach doubled within six months. I then introduced an email newsletter, video-campaigns for new course launches. Today, every course is packed out, their Linkedin is the most engagement out of their competitors, and they have a long term plan for branding. 

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The Florence Clinic

4x Overall Growth

  • Instagram
  • LinkedIn

Private Weight Management Clinic, Founded in 2025.

Like many pharmacies, The Florence Clinic was full of expert knowledge, and brilliant passion for weight loss support - however building a foundation online is a completely different skillset. 

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To begin, they decided to shoot easy-going videos at home - which I then edited using animations, fast-cuts, and attention-grabbing soundtracks. Then, I implemented a strategy of posting 3x every weekday. 

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Within 2 weeks, daily enquiries for their products and services became the norm. The follower count tripled. People messaged them for help with their supplement brand content.

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Global Counsel Forum

  • Instagram
  • LinkedIn

Legal Conference Company, Founded in 2023

A mid-sized legal conference company came to us with a familiar problem: strong speakers, respected events, and almost no digital traction. Their LinkedIn was static, their Instagram was inactive, and follower growth had stalled for years. Attendance relied almost entirely on existing mailing lists and word of mouth.

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We didn’t start by “posting more.” We rebuilt their positioning.

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First, we reframed the brand from event organiser to industry authority. Instead of promoting conferences directly, we extracted insight from past panels, keynote topics, and legal trends, and repackaged them into short-form commentary. LinkedIn became the primary platform for long-form insight, while Instagram focused on concise, visual breakdowns of complex legal issues.

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We introduced a structured content system:

  • Weekly LinkedIn posts translating legal developments into executive-level insight

  • Short-form video clips styled as “what this means for firms right now”

  • Instagram carousels distilling conference-level knowledge into digestible takeaways

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Within weeks, engagement shifted. Senior lawyers and partners began commenting. Posts were shared internally at firms. Instagram, previously an afterthought, started pulling in junior lawyers, trainees, and legal ops professionals who weren’t on their radar before.

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By month three, follower growth accelerated across both platforms. LinkedIn followers increased significantly, driven almost entirely by organic reach and shares. Instagram saw consistent week-on-week growth, with posts being saved and reshared ahead of conference announcements.

The biggest change wasn’t just the numbers. It was demand quality. Enquiries shifted from “What is this event?” to “We’ve been following your content - when is the next conference?”

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We didn’t grow their audience by chasing trends. We grew it by turning their expertise into a system—and letting the market do the rest.

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